Important information regarding COVID-19   → For Industry    → For Visitors 

Each year Hamilton & Waikato Tourism (HWT) produces the only Official Regional Visitor Guide for the region. This DLE sized guide has an annual print run of 100,000 copies and is our key piece of consumer collateral which we use to promote the many activities, attractions, establishments, events and landmarks across the region.

Below are some of the ways in which 100,000 copies of the guide are distributed:

  • In all i-SITEs across New Zealand
  • Visitor Point Distribution network into Auckland, Rotorua and locally in Hamilton and Waikato, plus seasonally through Coromandel, Bay of Plenty and Hawkes Bay
  • Visitor Point Warehousing (available for i-SITEs and businesses to order stock online)
  • Tourism New Zealand offshore offices
  • Hamilton Airport display
  • National and international HWT sales calls and tradeshows
  • Conference and event delegate and crew packs
  • Tertiary institutions and international student programmes
  • Media packs
  • Industry engagement events
  • Online via

To find out more, phone 07 843 0056 or email


Full Page Ad - $2,200 + GST

  • Artwork prepared by your own graphic designer*
  • Note: Limited full page advertisement spots available - bookings are handled on a first in, first served basis.
  • Full page advertisements must be one solid ad, not two half page ads joined together with different branding and design.
  • Artwork specs: 85mm w x 190mm d.
  • Adverts supplied in PDF with fonts converted to outlines.
    *Kaz Graphic Design are happy to create full page ads for you at an additional cost.

Half Page Ad $1,325 + GST

  • Templated Design Only
  • 145 word text
  • Company details
  • Images and logo
  • Qualmark if applicable.
  • Photo Size: 85mm w x 43mm d

Quarter Page Ad Example Only

Quarter Page Ad $715 + GST

  • Templated Design Only
  • 55 word text
  • Company details
  • Images and logo
  • Qualmark if applicable.

Listing Ad Example Only

Listing $300 + GST

  • Templated Design Only
  • 15 words
  • Company details
  • Image or logo

NOTE: Example artwork is for visual purposes only. Not to actual size. All images supplied must be of high quality (over 1MB).

Free Priority Listing on - all advertisers (excluding F&B) in the 2020 Regional Visitor Guide will receive a free upgrade to a priority listing for a year on, valued at $300. F&B advertisers will receive priority listing on the ‘Eat & Drink’ page for their area.


Booking deadline: 30 August 2019
Material deadline: 18 September 2019
Printed: 30 October 2019
Distribution: 1 December 2019


  • All rates quoted are exclusive of GST
  • Advertisers will be invoiced in November 2019 for payment by 20 December 2019.
  • Advertising orders cancelled after the booking deadline will be charged their full ad rate.
  • Hamilton & Waikato Tourism reserve the right to decline any advertisement or advertiser.
  • It is the advertiser’s responsibility to ensure they thoroughly proof their ad before giving approval.
  • After giving approval, further altering to the ad may incur additional charges to the advertiser.
  • Hamilton & Waikato Tourism is not responsible for the accuracy of any information provided by the advertisers for their ad.
  • Full page ad material not supplied as specified and/or requiring additional work will incur extra charges for advertiser.
  • Confirming space in the 2020 Official Regional Visitor Guide is also confirmation that you are compliant with the new Health and Safety at Work Act which came into force on 4 April 2016.
  • If you are an adventure activity operator, confirming ad space is also confirmation that you have been compliant with WorkSafe New Zealand’s Adventure Safety audit process.