Why the Waikato

  1. Business Events
  2. Why Waikato
Centrally located, with award-winning venues, unique attractions, and a track record for delivering exceptional event experiences, the Waikato is New Zealand’s leading regional business events destination.


Centrally positioned in the heart of the upper North Island, the Waikato is located on a nationally significant infrastructure corridor, and is part of the ‘golden triangle’ connecting Hamilton, Auckland and Tauranga.

A Proven  Performer

The Waikato is an established business events destination with the capability and experience to consistently deliver exceptional event experiences across a range of award-winning venues.

Cost Competitive  without Compromising  Quality

As New Zealand’s leading regional business events destination, Waikato is able to offer all the benefits of a major centre without the prohibitive cost profile.

Thriving Industry Sectors

The Waikato is home to one of the world’s most productive primary agricultural sectors. The region’s primary industries are supported by robust sectors in technology and high-value manufacturing.

Uniquely Waikato

The diversity of the Waikato region provides endless options for delegates, from long unspoilt beaches and a thriving metropolitan city, to the unique underground wonders of Waitomo Glowworm Caves, and Hobbiton Middle-earth movie magic.

A Culturally Rich and Diverse Region

The story of Waikato is also the story of Kīngitanga (Māori King Movement), formed to unite Māori tribes throughout New Zealand in defence of their land and independence, with the official residence of the current Māori monarch located in Ngāruawāhia.