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Latest Domestic Research

We are seeing some interesting research coming out at the moment about the domestic market and their travel propensity and perceptions. A couple of these latest reports and findings are below.

Tourism New Zealand

TNZ's work includes research and insights, consumer marketing campaigns, industry engagement and other activity to ensure the domestic tourism industry is well positioned for recovery. More information here

View domestic audience infographic that contains some interesting data about how Kiwis travel here

Research First

Research First have released a snapshot of New Zealanders’ travel ambitions based on research they have just undertaken. It details some high level stats on the propensity for domestic travel. View the report here

Tourism Industry Aotearoa

TIA’s latest Domestic Satisfaction Report is out (Mar 2020). The series monitors domestic travellers’ perceptions of their travel within New Zealand and has been running since 2018 and is released on a quarterly basis. View the report here