Qualmark helps visitors and international travel sellers select the right tourism product to suit their needs by providing a star grading system for accommodation providers and a quality endorsement programme for other tourism businesses. We are able to provide assistance in preparing for your evaluation.
Benefits of Qualmark
- Access to a Tourism Business Advisor
- Access to key insights from Tourism New Zealand, including market readiness and product development advice
- Consumers and the travel trade use Qualmark businesses when making purchase decisions
- Eligibility to be included in Tourism New Zealand trade famils (travel sellers visiting to experience product to sell)
- Nationwide promotion through the isite network
Three pillars of Qualmark
Sustainable Tourism Business Award
Qualmark looks to recognise businesses that are delivering a holistically sustainable experience. Businesses are awarded a Bronze, Silver or Gold award depending on their performance against the Sustainable Tourism Business criterion.