The devastating impact of the pandemic on Aotearoa New Zealand’s tourism industry has been officially measured for the first time, with today’s release of the Tourism Satellite Account for the year ended March 2021.
The strategic development of tourism is top of mind for Hamilton & Waikato Tourism’s new chair, Richard Leggat, who brings to the role extensive experience across business, finance and e-commerce.
A brand new event that plans to highlight and promote the unique and bucolic landscapes of the Matamata-Piako District has arrived unexpectantly in the Shire.
Fewer New Zealanders have travelled to attend events around Aotearoa in the last year, with new research showing the impact of lockdowns on domestic travel.
The Waikato region was one of two regions to record the largest market share increase for visitors over the past 12 months, reveals the latest Domestic Visitor Satisfaction research undertaken by Tourism Industry Aotearoa.
New financial support will give organisers of large summer festivals greater certainty to proceed, with the government to shoulder the lion’s share of risk during planning stages.